| There are plenty of goods and services available in | | | | can be enjoyed after the registration of trademark. |
| the market and it increases the confusion of the | | | | Every country follows one definite procedure of |
| consumer. There are also many duplicate products | | | | trademark registration. If we talk about India then Indian |
| available which are continuously decreasing the brand | | | | Trademark Act also protects the right of the owner |
| image of the established product. To overcome this | | | | and give benefit to the consumer of the product. |
| situation whenever any product enters into the market | | | | From 1940 onwards trademark started in India. Before |
| it always contains some identification mark. This | | | | that there was no such law governing the trademark. |
| identification mark is also known as trademark. | | | | Initially The Trademark Act in India has been replaced |
| Trademark is a unique sign used by business | | | | by The Trade and Merchandise Mark Act, 1958 and |
| organizations, individuals or other legal entity to | | | | later on it has been officially cancelled and then |
| differentiate their product and services from those of | | | | governed by The Trademark Act, 1999. trademark |
| others. It is a sign or indicator to identify the product. | | | | registration in India is generally for the duration of 10 |
| Logo, symbol, image, word, name phrase or | | | | years. It can be renewed further for 10 yrs but only |
| amalgamations of all these elements are known as | | | | after the payment of the prescribed fee. Trademark |
| trademark. It is an asset for the company. trademark | | | | registration in India protects the goodwill of the product |
| registration is a legal procedure of registering | | | | and the same time also helps a lot for obtaining |
| trademark. Trademark registration is done by owner | | | | registration in foreign countries. There are several |
| of the trademark for the protection from any kind of | | | | “Trademark Attorney” in India, serving their |
| unauthorized used. Trademark is also known as | | | | clients and providing them legal advice, helping in the |
| “Service Mark” when used in relation to service. | | | | trademark registration in India. A person acting in |
| Trademark registration provides several benefits to | | | | trademark matters or a firm providing professional, |
| the owner of the trademark as he can make legal | | | | expert and legal advice on trademark or trademark |
| proceedings and file suit against the person or | | | | registration can be treated as a trademark attorney. |
| organization making unauthorized use of the | | | | They provide useful and reliable information. |
| trademark. Trademark registration is being done under | | | | At the time of company incorporation, a wise individual |
| “The Trademark Act, 1999 for the convenience of | | | | not only follow all the required procedure of the |
| the owner and consumer of the goods and services. | | | | company incorporation but also try to get the |
| Under the Trademark Act, 1999 an exclusive right of | | | | trademark for the product. It is always advisable to |
| selling the goods under particular trademark has been | | | | obtain the company incorporation certificate or |
| given to the owner of the goods and service. | | | | certificate of commencement of business for the |
| Trademark protection is very important from the point | | | | purpose of providing legal support to the firm. |
| of view of owner and consumer. Trademark | | | | Certificate of company incorporation and Trademark |
| protection provides relief and security against any | | | | registration both are equally important for the smooth |
| unlawful act. It helps proprietor to protect his product | | | | running of company and goodwill of the product. |
| and services. All the benefits of trademark protection | | | | |